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Biophilic Design

Codes of the RHS Chelsea Flower Show 2018

The Bucket & the Shower

Examining bathing, modernity, heritage and nostalgia in India

Disorderly Design

In praise of local idiosyncrasies – India vs Singapore & global homogeneity

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Contributors

Habiba Allarakia

Habiba Allarakia has worked since the early 1990s in business and marketing research across diverse markets and categories, with 6 years in Western Europe, Central and Eastern Europe and the Middle East and over a decade in the Arabian Peninsula. Habiba was the first woman to work at Procter & Gamble Saudi Arabia, where she set up the now flourishing women’s office. Her key areas of expertise are strategy & initiative development, building brands & portfolios, consumer insight and market understanding. Habiba loves reading, the sea, travelling and discovery.

Jeddah, Saudi Arabia

Charles Leech

Charles Leech is a partner at ABM Research (www.abm-research.com). Since his PhD in Applied Semiotics from QUT, he’s been an active commercial semiotician for over 13 years, working on projects for clients from AB-InBev to Nestlé to Unilever. Charles has helped ABM deliver profound, penetrating analyses on everything from tampons in Sao Paolo to light beer in Xiamen. He’s also worked tirelessly on commercial semiotics evangelism to clients, marketing and research organizations, and pretty much anyone else who’ll listen.

Toronto, Canada

Marc Dimitrov

Marc Dimitrov is an insight development expert with a particular interest in semiotics, cultural theory and social anthropology. He honed his cross-cultural skills through extensive experience in international research for brands of note. Having lead multiple global projects, primarily in consumer healthcare, Marc’s experience combines category understanding, brand positioning and comms development. Originally from the land of roses (Bulgaria), Marc now lives in Manchester, UK and works for award-winning consumer insight agency Join the Dots.

Manchester, UK

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