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Louise Jolly

Based in Brighton and London, Louise works as a freelance semiotics analyst and copywriter. She began her career in 1996 as a trainee copywriter in recruitment advertising, before joining a creative start-up that promised much more fun. While experiencing at first hand the creative-industry boom of the late 90s, Louise also completed a PhD in French studies and taught at London University. It didn’t seem possible to keep up such a happily double existence until she discovered commercial semiotics – enabling her to apply theoretical thinking outside the institutional setting of academia.

Brighton, UK

Martha Arango

Martha Arango is a Colombian semiotician based in Sweden. MSc in Communication Sciences specialising in semiotics from the National University of Mexico. Experience working with qualitative research & semiotics in Mexico at INRA and Arango & Asociados. Later in Sweden at Demoskop & TNS-SIFO. Now working as consultant at Arango Semiotics and with Beyond Research. Semiotics projects for global clients including Unilever, Diageo, IKEA, Procter & Gamble. Guest lecturer at the University of Stockholm, Berghs School of Communication and The Royal institute of Technology in Sweden.

Stockholm, Sweden

Celeny Gonzalez

New York City native and a student at The New School, Urban Studies program, Celeny is interested in the spatial and political design of cities and how these pertain to the experiences of the individual. Through writing, visual art, photography and qualitative research she attempts to capture and relate the stories of the people to the stories of architecture. She is also interested in performance, environmental art and Caribbean culture. One of her current design interventions includes eco-graffiti. More at: www.miscelenyous.org.

New York City, USA