Albena Todorova is currently at the New Bulgarian University in Sofia where an innovative semiotics offer includes courses on advertising & consumer culture. In 2009 she wrote a dissertation on Edgar Allan Poe in popular culture. Albena is now doing PhD research on Poe mythology & symbolism globally from Baudelaire through to Japanese mystery writer Edogawa Rampo, 60s horror movies, Lou Reed, Antony Hegarty, contemporary emo, manga & gaming subcultures and online interest groups.
Sofia, Bulgaria
Trained at Bologna Communication Sciences Department directed by Umberto Eco. Luca works with diffusion & luxury brands, research institutes & communication agencies. Professor of Semiology of Fashion & Design at the Ecole Nationale Supérieure des Beaux Arts in Lyon, he also teaches at the CELSA (Université de Paris IV, Sorbonne) & the Institut Français de la Mode. A regular contributor on fashion & design to Vogue Italia, Casa Vogue, Lotus International & Domus among others. Luca founded mosign (2006) with Emanuele Quinz for brand consulting and creative direction - www.mosign.fr
Paris, France
Vivian Shi is Director of Insight at Wisdom Asia-Rising Sun Marketing & Research Consulting in Shanghai, China. She has extensive experience in the area of applied semiotics and cultural analysis, tracking cultural trends in China and analysing advertising, packaging and digital communications across a wide range of categories. Vivian combines her semiotic interests with direct day to day work with consumers.
Shanghai, China