Born in UK & resident in New Zealand, Jake splits his time between NZ, Australia and Europe.
His obsessions are understanding the future, new stuff and meaningful communication. Two websites reflect Jake's current interests:
1. Generation C (digital natives) & innovation at www.jakepearce.com
2. Referral Marketing www.thevillagesq.com
Jake worked at Added Value (the first dedicated brand strategy company), moved to Amsterdam to help set up 'consult, specialist marketing arm of Y&R, then to NZ which, with its cultural vibrancy and can do attitude, he sees as a global incubator for innovation.
Auckland, New Zealand
A freelance semiotician and cultural insights expert in San Francisco, Ramona has pinpointed key language and imagery, crafted brand strategy and inspired innovation for established brands in the consumer packaged goods, apparel, technology, spirits and beverages, beauty, healthcare and food categories. Ramona has a Ph.D. from the University of Pennsylvania, with a focus on cultural studies and visual communication. Earlier in her career, she worked as a producer for television, and spent almost ten years as researcher, advertising and brand strategist for a global corporation.
San Francisco, US
Caroline is a freelance academic and writer. Her current research focuses on the politics of emotion, analysing the rising political and public interest in happiness. Caroline has a BA in Sociology from the University of Derby and an MA in Sociology from the University of Manchester. Her past research has explored the experience of grief and loss and examined the role of emotions in qualitative research. She’s also worked as a research assistant at Loughborough University undertaking qualitative research into the experience of spinal injury. Caroline writes a blog: https://politicsofthehap.wordpress.com where you can find more of her work.