Charles Leech is a partner at ABM Research (www.abm-research.com). Since his PhD in Applied Semiotics from QUT, he’s been an active commercial semiotician for over 13 years, working on projects for clients from AB-InBev to Nestlé to Unilever. Charles has helped ABM deliver profound, penetrating analyses on everything from tampons in Sao Paolo to light beer in Xiamen. He’s also worked tirelessly on commercial semiotics evangelism to clients, marketing and research organizations, and pretty much anyone else who’ll listen.
Sraboni began her career as a counselor and therapist 20years ago. She has followed her interest in people and contemporary culture through her work as a strategic planner in advertising and then as a brand consultant. Her current assignment is in the area of market research. Her educational background is in psychology and her doctoral dissertation is in the area of organizational culture and learning. She continues to nurture her interest in psychology and has trained in psychoanalysis.
New Delhi, India
Emma Shevah is half-Irish and half-Thai and grew up in London. She has a BA in English and Philosophy and an MA with Distinction in Creative and Professional Writing. She is an author and speaker, teaches language and literature, and co-hosts the literary club at NYU London. Her debut novel, DREAM ON, AMBER, was published in March 2014 and she recently featured on 'Inheritance Books' on Radio 4 Extra. Emma is currently teaching and working on her next novel.