Latest

Biophilic Design

Codes of the RHS Chelsea Flower Show 2018

The Bucket & the Shower

Examining bathing, modernity, heritage and nostalgia in India

Disorderly Design

In praise of local idiosyncrasies – India vs Singapore & global homogeneity

POSTS

DISCIPLINES
Brand Worlds
Contributions From

Contributors

Dimitar Trendafilov

Dimitar has an MA in Business Administration and wrote his dissertation on brand positioning. He is now a PhD student at the New Bulgarian University (NBU) in Sofia, focusing on semiotic tools for research into markets, brands and cultural trend. After working in marketing with various companies Dimitar now teaches marketing and branding, working in the Socio-Semiotic Laboratory at NBU which studies brand awareness, positioning, commercial communication and local consumer behavior.

Sofia, Bulgaria

Kourosh Newman-Zand

Kourosh is a graduate cultural analyst for Space Doctors. He graduated in Philosophy, Politics and Economics from the University of Warwick focusing on aesthetic theory. Fascinated by the emergent digital landscapes, music and literature, he's committed to translating his passions and research into brand strategy. He draws inspiration from his British grandfather who travelled to Iran in the 1960s to build roads and his Iranian grandfather who resisted the Shah in 1979.

Brighton, UK

Asunción Álvarez

Asunción Álvarez is a Founding Partner at Soluciones Semánticas, a communications consultancy specialising in the analysis and evaluation of business and brand discourse through the use of computational techniques. She holds a B.A. in Computational Linguistics and an M.A. in Cognitive Science from the Universidad Complutense de Madrid, as well as a Ph.D. in Philosophy from King’s College London.

Madrid, Spain